#LightaCandle to Save Kids’ Lives
Under the auspices of Telecommunications Minister Boutros Harb, the Children Cancer Center in Lebanon (CCCL) and touch, the leading mobile and data operator in Lebanon, managed by Zain Group, launched Light a Candle, an unprecedented digital initiative in Lebanon and the region.
Through touch self-care app, a candle can be lit for the CCCL children in exchange for $1, $5, $10, $15, or $20 that will be deducted from the credit of customers with prepaid lines or added to the bill of postpaid lines holders. The generated money will be donated to the CCCL on a monthly basis.
The Light a Candle campaign will be active throughout the year to guarantee the maximum number of donations.